Hi y’all!

I create modern-retro branding magic with an illustrative twist for small creative businesses and makers, celebrating diversity and telling stories that are as unique as the people behind them—because every brand deserves a spot in the spotlight, and I bring the megaphone!

A woman with short hair, wearing hoop earrings, a brown jacket, a purple top, black leather pants, and a smartwatch, sitting in a wheelchair and smiling at the camera.

My Approach

Hand-drawn purple envelope icon with at symbol, enclosed in a circle.

first, we chat: we’ll define your project & goals before moving onto…

Drawing of a pen and a signed document on a plate, on a light purple circular background.

with all the details in order i’ll create a quote, all you gotta do is…

Illustration of two speech bubbles with lines, indicating conversation, on a light purple circular background.

setting-up a 30-45 minute discovery call to dive deep into your needs

Hand-drawn illustration of a computer monitor displaying a paint brush, pencil, and calligraphy pen, on a light purple circular background.

See your vision come to life all while being involved in every step along the way.

mockup of 5 items including an apron, jam jar, bread bags, business cards and mug which all display the branding for sweet bird bakes
  • Simple sketch of a steaming mug inside a circle, with a pastel yellow background.

    versatile design experience

    from graphic design to illustration

  • Line drawing of a poppy flower with leaves inside a circle, on a pastel yellow background.

    nearly 10 years of experience

    Across web, mobile, and print

  • Simple line drawing of confetti and streamers inside a circular border, resembling a celebratory or festive decoration.

    creative community advocate

    for a more inclusive & beautiful world

Sweet Bird Bakes

a full, strategic rebrand for self-professed “crunchy hippie” and home-cottage baker based in North Dakota

View Project

recent projects

“Cover Yo’ Azz!” Album Cover Design

Vinyl album cover design for legendary Louisiana rock band Cowboy Mouth for their upcoming covers album “Cover Yo’ Azz!”

(to be released)

View Project

Louisiana Plum

Brand & visual identity design for independent fashion designer Nicole Schmitt’s line of comfy-casual and bold festival clothes fit for Nola weather

View Project

Various baked goods and packaging items for Sweet Bird Bakes, including an apron, paper bag, mug, jar of jam, business cards, and a cloth bag with a baking theme, all featuring a bird logo and the brand name.
Artboard 17.jpg
Multiple smartphones displaying a music playlist app with country and folk album art, and four album covers on the left side, including artwork with glasses, a cowboy hat, a clock, and a heart, all related to Cowboy Mouth.

happy clients

"Sam took my ideas and feelings and made more beautiful logos than I ever could have dreamed of. Every draft was better than the last, and every suggestion was thoughtfully considered and talked through with me. Sam really is magic when it comes to illustrations and branding!"

Maria Kincaid, sweet bird bakes

"[Sam] took my rough business ideas and turned them into a beautiful logo along with a color palette & examples of what it would look like on various media. I liked seeing all the pieces come together into this beautiful package, and it was so much more detailed than I had imagined."

Nicole Schmitt, Louisiana Plum

Get in Touch!

from full brand identities to eye-catching visuals — if it’s creative, let’s talk!

A notebook with black and gold polka dots, a wooden pencil, and a small green succulent plant on a light wooden surface.
Close-up of a person's hand using a laptop, with focus on fingers touching the keyboard.

frequently asked questions

  • First things first, don't be nervous. We'll start with an inquiry to determine your design needs and if we'll make great collaborators, then we’ll go from there.

  • Pricing is based on both the project's scope and your desired timeline. (I promise fair rates and will always require your approval before we begin).

  • Absolutely! I know branding is an investment, and I’m happy to offer payment plans for most projects. We’ll chat about what works best for both of us during the booking process.

  • Timelines depend on the project, but I generally dedicate up to a month to each client, with the possibility of an extension based on my availability.

  • If you value thoughtful design, love a little personality in your visuals, and want a collaborative process with good communication, we’ll probably get along great. Still unsure? Reach out—I’m always happy to chat.

  • Totally! If you’re not ready for the full branding experience or just need one-off design help—like a poster, social templates, or a label—I’ve got you. Just send me a note with what you’re looking for!